It's becoming customary for a headliner to thank his/her opening acts with a nice gift. I know Kenny Chesney has been known to take his entire crew, and openers, off on a nice vacation to the islands. Other people have bought motorcycles, and other big things.
Dierks Bentley had a plan in mind for the Brothers Osborne and LANco. He thought it would be great to get the guys Sea Doos. And the video that came out of it is amazing!