CNBC reports "Burger King is testing a vegetarian version of its Whopper that uses an Impossible Burger for its patties, becoming the first national fast food chain to sell the plant-based burger.
The Restaurant Brands International subsidiary is offering the Impossible Whopper at 59 of its St. Louis locations. The burger chain already sells veggie patties made by Kellogg's vegetarian brand, Morningstar Farms."
Impossible Burger markets that their burgers "Bleed" just like real ground beef. Is that supposed to make it more appetizing?